Rory Rubin

In this week’s episode of the UnderDog, join us as we delve into the inspiring journey of Rory Rubin, a seasoned management consultant turned founder of S.I. Container Builds, Inc. With over 18 years of expertise, Rory’s commitment to sustainable construction and innovative design has reshaped the landscape of eco-friendly dwellings.

Rory Rubin, the founder of S.I. Container Builds, Inc., spearheads a company dedicated to crafting sustainable living spaces using recycled shipping containers and environmentally conscious materials. Their structures, tailored for diverse purposes like villages, short-term rentals, affordable housing, and commercial spaces, reflect quality, durability, and resilience against natural elements. Beyond business, Rory is deeply involved in community initiatives related to housing and social justice.

Key Takeaways:

  • Career Evolution and Inspirations: Rory’s journey from social work to construction was propelled by childhood inspirations rooted in the beauty of architecture. Her journey shows that one can pivot paths and thrive in unanticipated directions.
  • Women in the Industry: As Rory discusses the intersection of architecture, personal growth, and the challenges faced when transitioning careers, she emphasizes the significance of perseverance and self-belief and how women can thrive in male-dominated industries.
  • Women in Construction and Entrepreneurship: In a male-dominated field, Rory emphasizes that women should uplift each other. It includes the pivoting business strategies and the importance of seeking mentorship.
  • Shipping Containers and ADUs: Rory shares insights into the potential of repurposing shipping containers, emphasizing their compliance with building codes. Shipping containers and ADUs have the potential to revolutionize housing.
  • Sustainable Construction and Mental Health Awareness: Rory reflects on personal growth and offers advice while shedding light on initiatives with foundations promoting mental health awareness. S.I. Container Builds works on repurposing containers for healthcare facilities.

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Click To Read The Transcript

Rory Rubin’s Path to Success as a Disruptor with Sustainable Container Home and ADUs

Pamela Bardhi: Hello everyone, and welcome to the Underdog podcast. Today I have an incredible guest here with me. Rory, how are you?

Rory Rubin: I’m great, Pam. I’m excited to be here with you.

Pamela Bardhi: I’m so excited to be here with you. My goodness, I love your energy, I love what you’re doing in the world. Your story, your everything. I cannot wait to dig into that today.

Rory Rubin: Very fun. Let’s do it.

Rory’s journey from healthcare to construction industry inspired by his kids

Pamela Bardhi: So, Rory, you’ve had a bit of an interesting trajectory going from healthcare. if I recall correctly, into the construction industry. which I find incredibly fascinating, and just everything about your story is incredible. and I, want to bring it back quite a bit for you and ask you this question. because I really want to know where it all stemmed from now. What inspired you on your journey to where you are today?

Rory Rubin: I would say ultimately it was probably thinking about my kids. I think when you have children, which you’re going to find out fairly soon here. that you want to make sure that you’re teaching them the messaging you want. And the message I wanted to teach is that you are never stuck in set. You can start off in one direction and you can finish off in another and it’s really okay. 

And I think that that’s sort of how my journey was. I am a clinical social worker by background. I do not practice clinically and I never really have. But I got into the construction mindset. because my dad is an architect, I grew up around that. and I knew that at some point in my consulting life world. that I wanted to do something more sustainable and different, I wanted to have a little bit more fun. 

And I don’t think you get I’m in my fifty s now. but I don’t think it’s ever too old to start over again. So that’s what I did. I did something a little different and unique. and I took it from the idea is I’m going to do it. because I can and I’m going to give it a shot. I love that journey piece for myself. knowing that my kids can have that same identity.

Pamela Bardhi: I absolutely love that, Rory.

What was your biggest inspiration as a kid in architecture

Pamela Bardhi: And to dig deeper and kind of rewind it back a little bit. what was your biggest inspiration as a kid? Who or what?

Rory Rubin: I guess I should say, that’s a great question. My biggest inspiration, I think I really have enjoyed architecture in general. I think having the parent that would show you a home or a building. or any type of structure and say, look at this. and not just see steel or brick or wood and find beauty and uniqueness and understanding. that was just something really special to me. 

And I never realized that it was something important to me. until I started to realize what I wanted to do when I grew up at 48. So that was kind of the journey. So I think, my dad will probably laugh if he does listen to this. but he was definitely inspirational around that piece is looking at beauty. through something that’s built and put together with your hands.

Pamela Bardhi: I absolutely love that. I love it.

You went from social worker to construction worker

Pamela Bardhi: So what did you want to be as a kid? What was your dream growing up?

Rory Rubin: : Oh, my gosh. people often say, how do you go from social worker to construction? But the tie that binds all of that is humans. I really do enjoy being around people, learning from people. I lived in many, many places. Many, many states, other countries, I just spent a lot of time traveling. 

And so I think that the core line between what I’m doing now is much more social workie like. than people really maybe think about when you’re managing a business. But I look at it as I’m providing a service to people. and I’m trying to give them something now that’s really meaningful and worthwhile it. 

Just now is now made out of a steel structure versus something else. It’s been a lot of fun. So my inspiration might have been my dad. but, the core piece is being able to do something. and give back in a way that is productive.

Pamela Bardhi: I absolutely love that. Yeah.

Going from social work to construction is a big leap of faith

Pamela Bardhi: Because most people will probably ask you. what is the correlation between the two? And I’d love to kind of hear your journey of how you got into social work in the beginning. and then how that transition really happened. because it’s a big jump, at least logistically.

Rory Rubin: It’s like your leap of faith, I guess, when you think about it. But I went from the clinical piece of social work. really, into the business piece of social work and working within healthcare. and doing a lot of consulting and a lot of management consulting around there. So if you tie those pieces, the human behavior piece, the leadership development piece. all of that kind of goes. But it really was that pivotal moment when I woke up at 48 and I said. I want to start a business. 

And I turned and I looked at my husband, said, I’m starting a business. And he said, oh, great. What do you want to start? I said, I want to start a construction business. I’d like to repurpose shipping containers. guy was nuts.He’s like, okay, this is so out there, I have no idea what you’re talking about. Like, how does this even happen? But if you get to know me a little bit better. I don’t tend to just throw things out there. It means I’ve probably been thinking about it and processing it for a long time. 

And I just never shared it with anybody. It’s the only child in me. But, it was really like I wanted to do something different. I want to live differently. therefore, other people may want to live differently. And, oh, look, other countries have been doing this for a long time. How can we do this really well and make a difference? as you start to dig in and, you know. because of your real estate background, is that we’re in this housing crisis. People are in need. There’s always a need for something sustainable. it was kind of a no brainer. It just all kind of came together over the last couple of years.

Pamela Bardhi: I absolutely love that. Rory well, it’s so interesting. because going from social work to construction, totally different thing. And then at 48, too, where people think like, oh, my life is I’m too old for this. Absolutely not. You are so young, so much potential. There’s so much that you could do. Like, what? Are you kidding me? Some people stop themselves before they even dare to dream. which is the most dangerous thing ever. But kind of before you got into the social work. Now, did you grow up in Illinois?

Rory Rubin: I didn’t grow up in Illinois, I grew up all over the place. People will know, where are you from? And I always turn and I say, well, Dan’s from Cleveland. because he’s easy, That’s my husband. I’m a mutt, I grew up all over the place, lots of different states. spent my high school years in Michigan, so I’m connected in that. My parent my mom has since passed away. but my dad still lives in Ohio now. He’s been there for quite some time. I went to school undergrad out east.

 I went to graduate school in the Midwest. We lived in London. We lived in you, know, we’ve really kind of been all over. because isn’t that part of the journey? Like the exploration piece? I would say that if you could spend your money on one thing, it should be on travel. because it’s the best part of education. And if you want to put Thai architecture into that piece, that all over the world. We’re a young country. You know this for a fact. Overseas, when you say 100 years old, that’s nothing. My house is 100 years old. Big deal. You’re talking thousands of years old when you’re in other places.

Pamela Bardhi: Absolutely. And you’re like, how the hell did they build this to last for so many years? You look at some structures here and you’re like. this isn’t even how is this even standing, on us for.

Rory Rubin: Putting that mentality into something that we build nowadays? Because we don’t need to be doing that. We can build really quality, lasting structures now, too, with a little bit of effort. Yes, absolutely.

Pamela Bardhi: My God, I love that you’ve been all over, Too. because I feel like once you travel the world. It’s like your worldview just entirely shifts.  and it’s like a totally different arena. Me growing up in Europe.  because I came to the US. When I was five. so it was a totally different I grew up in Rome, Italy. So imagine, like, you’re in a fairy.

Speaker C: Tale, living one of my most favorite cities in the universe, old. I mean, you walk around Rome, and that ancient is really, the word that everyone uses for a mean. The architecture is spectacular.

Pamela Bardhi: And you walk through, you’re like, I feel like I’m in a book, like my hair, much like you. I’ve loved architecture from day one. I remember growing up, we’d go to see Christmas lights in the most beautiful neighborhoods. and I would marvel at the gables of the houses and the siding. the way that this looked and all of that stuff. You’re just, like, obsessed with it. I’m like, Mom, I want to drive through and see the houses in all the different neighborhoods. So I’m, like, begging my mom and dad to take me for rides.that’s what we used to do.

Rory Rubin: It’s not necessarily that I wanted all of this beauty. we will go to neighborhoods with these spectacular homes. We’re talking 1015, 20 plus thousand square feet home. And I love it, and I can appreciate the beauty. I don’t want to clean that home, but I don’t want to furnish that home. I will appreciate and enjoy your space. and I really hope you love your home, too. but, there’s always a threshold of enjoying beauty. but it doesn’t mean you have to have all of that either. It’s all good.

Pamela Bardhi: Totally. My gosh.

The transition from social work into construction was not easy for Rory

Pamela Bardhi: The transition from social work into construction. I know that that definitely was not easy. and especially this was your first business, if you will.

Rory Rubin: It is, technically. I mean, I had as a management consultant. I was my own independent contract consultant. But as a woman, too, in construction, I don’t have to share that with you. I’m trying to share my peeps, I’m finding. there are fantastic people that I have most recently become friendly with. and have a relationship with now in the industry. but I’m trying to tackle a business in a market space that just doesn’t always know what to do with me. and that’s okay. 

Just keep plugging through, and you find the right people. and the right support and build your network around there. But that was the other core thought in my process. I have a son and a daughter, and is that I wanted to be able to share with both of them. especially my daughter. You can do anything, You really can. You’re no different, You got this. If you really want to push through it, you can do it. 

So I took on that. I think in some ways, it’s maybe dumb energy. You said you love my energy. That’s probably dumb energy. is that I don’t always think it through in the way. that says that maybe you can’t do this or you shouldn’t. No, I’m fine. I’ll do it. I got this. So I’m like, jumping in, and then it’s like, sink or swim. Well, so you don’t want to sink. so you just keep treading until you get there.

Pamela Bardhi: I love that Rory, though. But you know what it is that’s amazing about that is I’m the same exact way. I’m like, if I believe in something and my heart and my passion is around it. there is no stopping that, period. And regardless, if people are like, oh, my God, okay, you haven’t done it. I’m like, well, listen, especially if I’ve seen it done before, I know I can do it right. Especially because I’m going to tap onto that person. to help guide me through that. and be that model for me to go out there and crush.

Many women are stepping out into the investment space and the construction space

Pamela Bardhi: It’s still not easy, though. I mean, women in general. let’s talk about women in construction, for sure. because that’s a very hot topic. And what I’m loving lately is seeing how many women are actually stepping out into the investment space. and the construction space and really opening up. It’s like a whole new revolution is happening, and it’s really exciting. I think it’s definitely time to address that, just how difficult it actually is. how even more so critical for women to come together and have that community.

Rory Rubin: I think that was the issue, especially the generation above me. my parents generation and women, is that we were not taught the whole collaboration in the workforce. And now we’re finally seeing that, yes, not only is it necessary and we need it, we want it. It’s desired, And there’s a lot of great women out there that can help you out. help you find your path. figure out what you don’t know. And it’s okay.

Pamela Bardhi: Absolutely. And these women are showing up everywhere. and I say to anyone who’s listening right now. if you are interested in something stepping into a field. especially that’s male dominated such as this, reach out. there is a woman back somewhere that’s willing to be like. yes, I’ve got you.

One of the hardest things to incorporate is to ask for help, Rory says

Pamela Bardhi: What has been your experience with that, Rory?

Rory Rubin: I think one of the things that I learned from a social work perspective. and the hardest thing to incorporate is to ask for help. I don’t have to be an expert, I do not need to be the smartest person in the room. and lots of times I’m certainly not. But it’s finding those other resources and saying, hey, you’ve done this. or even if you haven’t, you have a skill set around it. 

I’m all about big brain power. and big brain power means that you don’t have to have done exactly what I’m looking to do. but you’re smart enough and you’re resilient enough to figure it out. With me, so be in the trenches with me. Sort of that whole Brene Brown concept around. that it’s just asking for the help, and you’ll get it. People will help you figure it out. There is somebody that knows how to do it. so don’t just sit there and tread by yourself. Someone has you love that, Rory.

Pamela Bardhi: I love that.

Going from social work into construction and shipping home containers was huge transition

Pamela Bardhi: When you were first starting out in this transition. what were some of the first steps like you said your husband was like. what were some of the first steps that you took into this journey? Because it was like, a complete, like, 180 from what you were doing on a logistics, standpoint. From a logistics standpoint?

Rory Rubin: Well, I’ll say that there were several really prevalent Pivots I took in the course of the last few years. and that was based on learning. That was based on falling down a couple of times and realizing the need in the market space. You can spend a lot of time researching. and that’s what I did and talking to people and learning and going out there. But at the end of the day, until you’re actually doing it. you don’t always know what some of the pitfalls are. 

So, our first Pitfall when we started is that when we were repurposing the shipping containers. we anticipated it doing for second homes, large scale homes. We got licensed and certified in 50 states, and we thought, that’s great, We can do this anywhere. That was very difficult. And when COVID hit and we realized that wasn’t our market space. Oh, and by the way, my big pull around sustainability and living smaller. using my resources better, that was not where I wanted to be. 

So we looked at the backyard offices. and we looked at how the shipping container can be transformed into the adu spaces. that you and I had talked a lot about. and really focused on what was that need and how to get to market. So that was our first big Pivot. then our second Pivot was taking stuff from onsite to offsite, and that was huge for us. this last year, when we got into our factory, to be able to build to scale. to be able to be climate controlled and quality controlled. that was probably the biggest moment in the company’s last. few years Pivot to make a big difference. 

so I look at those as milestones. I look at those as learning curves, and you say. what did I do in the beginning besides the research and talking to everybody? I have a wonderful human being in my life as a mentor. and I’ve had a couple now, and I collect mentors. I think these are people that I can rely on. that I can call up and have that bad day. that I can come up and throw ideas out. and have them really kind of work through them with me. 

And I have a couple of very strong, powerful mentor women. that have known me for a long time. And I have a couple of men, too, that have become my mentors industry. I think that would be one of the biggest advice pieces I would tell people is get a mentor. Find someone that you can trust to really be yourself. to have those really hard conversations and that will tell you the truth and help you through them.

Pamela Bardhi: those who have been there and done that and kind of serve as the model. and the sounding board for you. especially when you’re first starting up. Because going from an industry like social work into construction and shipping home containers and this kind of thing. which is like a totally still in the US. It’s fairly new concept. This is all scratch. We are, just not even scratching the surface, I want to say. But it’s a brand new kind of concept and model. and how do you mitigate that risk and create something that’s sustainable and for the long term? Because it’s not easy jumping from industry to industry and especially starting it from scratch.

Rory Rubin: It isn’t, and it’s not for the faint of heart.

There are two types of entrepreneurs, and if you want to do this

Rory Rubin: I’ve had a couple of people, young people. come and talk with me about what does it mean to be an entrepreneur? I really have sort of that philosophy that there are two types of entrepreneurs. if you want to do this, you got to figure out which one you are. They’re the entrepreneurs that are the big thinkers.  that have wonderful ideas, that really have come into a room. and light up a room and have all that sparkle and can really help people foster really cool direction. And you need those people. Those are visionaries.

They’re terrific. And then there’s the other, the entrepreneur that has some of that. because that’s what got them to decide to start a business. But being an entrepreneur and living in the trenches every single day, you got to have grit. there are moments where you’re like, oh my God, what did I do? Why am I here? And am I going to make it kind of feeling? 

And that’s a whole nother level of entrepreneurialism that I think that people need to understand. And you might be good at one and not good at the other, and that’s really okay. that doesn’t mean if you’re an entrepreneur. you need to start your own business from scratch. It might mean that you have good vision.  that you can help someone else start their own vision from scratch. So it’s those pieces to understand yourself.

Pamela Bardhi: Totally agree with you. I mean, execution is everything. everyone can speak and be happy and do the things and talk about ideas. And theoretically it sounds incredible. but then the logistics are really where yeah. it comes down to the nitty gritty.

Rory Rubin: I mean, everybody loves what I’m doing. Everyone loves the shipping container, and they should, because it’s fantastic. And we’re in a, crisis of 23 million shipping containers sitting around doing nothing. And we’re an import driven company. I don’t have to sell people on what I’m doing. 

They love the concept. We know that there’s a housing cris. We know that all of this exists. So the concepts and ideas of what I’m trying to put out there, that’s a no brainer. It’s getting into the execution piece and really powering through the layers. Of people that you have to get through that make the big totally.

Pamela Bardhi: Totally.

GC: The adu is the accessory dwelling unit

Pamela Bardhi: And for those listening that are like, what’s an adu? What’s a shipping home container? Rory, can you break that down a little?

Rory Rubin: You know, that’s a big buzzword. Sometimes I think I forget. You probably think this, too, is the adu is the accessory dwelling unit. And really, that almost doesn’t mean anything. because in different municipalities. it can look a little different from their code standpoint. But an adu is anything that you would have that would be separate from your main unit in your backyard space. that you could use

Anything from an office to an artist studio to a therapy room. to a yoga room to having your adult parent have an, independent space in your backyard. or an adult child that is trying to save money to buy a home and wants some, independent space. So now you have this wonderful little unit in your backyard. People have guest suites and things like that, but this is a separate unit. And we have repurposed the shipping containers. because we know, actually, we got almost lucky. for when we started this in the 2018 International Code Standard Book. which is the bible of all building code. 

Shipping containers have been approved to build as dwellings, and we build to every code. so it’s not from the ICC. Also, we look at municipalities. So when I’m saying that I’m building you a shipping container. I’m actually building you a dwelling like any other home that you would be living in. you would walk in and you would not know it’s a shipping container.

Because inside, your walls are drywalled and wallpapered or different colors. You have your HVAC and your full plumbing and your electric. And on the outside, lots of times, people clad them. So now it looks like a log cabin or, for me, my English stucco home. so that it blended into my community. we’re repurposing this fantastic steel box into something that’s actually pretty cool. and, oftentimes very elegant.

Pamela Bardhi: It’s very versatile, which is what I love. You’re taking something that really could be considered as wasteful and repurposing it. So not only from an environmental standpoint is that incredible. but also you’re providing quick solutions for housing and commercial. Our biggest hurdle into the construction industry in real estate. So most people are like, oh, my God, real estate prices are so crazy. 

Do you want to know why they’re so crazy? Is because anything that has to do with construction. labor and materials are what marks up, pricing of things. The construction costs are the hidden reason why we have such a housing crisis. It’s not the housing, it’s the process. And being in the industry for the last decade. as I started when I was 21, I’m sitting here talking. I’ve been in decades, right? It feels like decades. Well, I’ve been in business since I was ten. 

But being in construction and being boots on the ground like GC. and working with subcontractors and coordinating materials on sites and doing additions, renovations, new construction. I have learned so much. I’m like, this is so inefficient. There needs to be a better way. Why does one project take me anywhere from six to twelve months to complete? And then remember, you have the holding costs that happen with that. You, can’t really scale that. You really can’t. And that’s the hard part.

Pamela Bardhi: So it’s like when you look at models like shipping home containers. these are the kinds of things that you can crank out quickly and efficiently, which then makes m it more affordable, which then addresses the problem. Right. So you have a quality product you.

Rory Rubin: Sold my whole message. This is exactly why we did things modularly and why we’re in a factory. nothing to do with onsite except for the fact that I wanted it to be efficient. from the control freak in me. I wanted to know that the product we were building. the quality we were doing and hashing over and over again was exactly the same. I wanted to be able to demonstrate that in front of everybody in our factory. And so you’re right, it saves our costs, our material, our labor. 

Our workers have been with us since day one. We don’t have turnover of labor. because they really enjoy working in that particular setting. And they don’t have to deal with the weather. and they don’t have to deal with figuring out where the next project is. They don’t have long commutes to where we’re at. We consider all of those pieces to build this company successfully.

Pamela Bardhi: Absolutely. And those are the inefficiencies in construction that’s killing everybody. So it’s like this modification, this innovation, it’s either you innovate or die, right. In these industries. And that’s why I’m so excited to see this being si, being on the forefront of so much. Because this is revolutionary, truly. I mean, I really do believe shipping home containers, tiny homes, ADUs. I mean, that’s really what’s going to make a dent in the housing crisis. 

Working with existing inventory, yes, we can build more. Yes, we can do all of that. We can keep building out developments, helping property owners maximize what they’ve got now. especially as, ah, the single family home is the single biggest wealth piece for most American families. To be able to add on to that, I think is going to be really key. So I love your niche, too, in the adu space. and backyard offices and stuff like that. That is innovation at its finest. That is where our world is heading. And that is what people are looking for.

Rory Rubin: People are using these ADUs for that rental income. so that they can have that second stream of revenue and that’s priceless for people. because it’s very difficult to support roofs over people’s heads. and that shouldn’t be and so now we can turn over, we build eight to twelve weeks. So from the time we get your containers into our factory to build for you. we can get you something placed on site in eight to twelve weeks.  and you can be renting that out. That’s a big change.that’s really important for people.

Pamela Bardhi: It’s absolutely key. And it can be life changing for extended family that you have that. instead of moving them out to, like, a nursing home. they have their own facilities in the back and maybe can have a caretaker. which will probably be cheaper than a nursing home, you know what I mean? An office space in the back. I mean, it’s just like, endless. And I share this exact passion with you. because I’m like, I see it. That is the future, that is the vision. That is where we’re heading. it’s so exciting to be part of that movement now. which is incredible.

What would your older self tell you based on what you know now

Pamela Bardhi: My goodness, my goodness. I could talk about that all day adu’s and all this amazingness all day long. but I’d love to hear this is my favorite question, truly. Well, you’ve done a lot, like transitioning from social work to the construction industry. All the work that you’re doing now, the growth. just everything and just your whole life experience. But I’m interested to hear, and this could be business or personal. but what would your older self tell your younger self based on what you know now?

Rory Rubin: I hear that question, and I actually haven’t answered it myself. so I’m glad to be able to just think this out with you. And my initial gut would say, don’t be so afraid. don’t be so afraid. It’s going to be okay. In those moments of that agony of I really don’t know what the hell is going on. and I don’t know what’s going to happen. it’s like, let go of that because you’re going to be fine. Just keep going, just keep moving. 

And I have a quote on, my Instagram, and it says, ah, don’t quit, just rest. That sometimes we just get so bogged down that we’re afraid. all we want to do is maybe throw in the towel. Don’t throw in the towel. Take a deep breath, just rest a little bit, get back up, keep moving forward. And I would just tell myself not. To be so afraid of that, I think. 

But you can’t do that when you’re five years old or ten or 13. or, like, the 16 year old girl or when I became a social worker. Would I have gone that path if I had known that now? Would I have spent that time getting my master’s in clinical social work. and working in Alzheimer’s disease had I done that? If I knew now, who knows? My journey might have looked different. But you come from somewhere for a reason.

Pamela Bardhi: Absolutely. Rory. Oh, my goodness. I love your story, I love the trajectory. I love all the lessons that you’ve learned in between time. You’ve dropped gems this entire time.

She is tying social work and mental health into construction projects

Pamela Bardhi: Now, in your world, what’s happening in the next few months? What’s going on?

Rory Rubin: We’re doing some really fun things. so I can talk about the project that we just. had our first of the five pilots from the Boris Henson Foundation. So Taraji Henson has her foundation, boris L. Henson foundation, that Tracy Jenkins is the executive director. and they partner with the Kate Spade Foundation in New York. to do wellness pods to support the young black community, around mental health awareness. And so we did these wellness pods. 

The first one got placed down at Alabama State University. the second one’s going to be placed out east. And so we’re really excited to get that one going. but it’s yoga studios and therapy rooms really just supports the young women of color in their mental health journey. and so that’s very special. So talk about, once again, tying social work and mental health and all of that into construction.

So we just did that. We’re working on some other projects that are healthcare related projects. and then we’re having some fun, with people with some rental. We put up a few rental units up in the state of Wisconsin. the Dells that people can rent out now with our partner, ah, Petite Retreats. we’re doing some fun things with some, homes from second homes, some franchises. 

We got a lot cooking. You need to check out our website We’re always cooking something fun. And we do have our warehouse. People can make an appointment to come. if they’re in the Chicago area to come up and see us and talk to us. Yeah, I can’t wait to get you to come out.

Pamela Bardhi: Yes. Oh, my God, I can’t wait to come out either. Oh, my goodness. That all sounds so exciting. I love all the different integrations that you’re doing, kind of all across the country. Ro it’s going to be so cool to see all of it manifest and just come to life. I saw the ones that you did with the, Henson Foundation. oh, my God, these are so much fun.

Rory Rubin: You want that in your backyard? I mean, really, it’s fantastic.

Pamela Bardhi: Oh, my goodness. Rory, you are incredible. Absolutely inspiring. I cannot wait to see this revolution continue and unfold and how everything with Si grows in the future. I’m excited to be part of that in the future. because I know whole revolution beginning together without a doubt. along with especially some incredible women in the industry. So before you go, you got to let everyone know where to find you and your awesomeness. You mentioned the website but if you want to just take one more time.

Rory Rubin: So we’re si container builds. But the easiest way to remember us is And to let people know that the Si actually stands for sustainable imprints. So that was originally the whole idea and philosophy around the containers. was to know repurposing and making something even more sustainable. So that’s it.

Pamela Bardhi: Rory, you’re incredible.

Rory Rubin: Thank you ah much.

Pamela Bardhi: You are amazing.

Rory Rubin: Thank you.

Underdog is always dropping on Thursdays. Catch us next week

Pamela Bardhi: So that’s it for today’s episode of Underdog. Catch us next week. Always dropping on Thursdays. And remember, if you’re interested in real estate or want to learn how to. Create more money and magic in your life. check out meet with and let’s chat. Sending you so, so much love.


Tune in to the episode to hear the rest of my incredible interview with Rory Rubin. If you found this story worth your time and made changes in your life, we’d love to hear from you! Subscribe and leave a review. The Underdog Podcast host is none other than Pamela Bardhi. She’s rocking the Real Estate Realm and has dedicated her life as a Life Coach. She is also Forbes Real Estate Council. To know more about Pam, check out the following:

If you’re interested in elevating your life 10x, and owning your power, Pamela invites you to join her for a 15-minute call to set your goals straight and get clarity. Start building your game plan now: